I was commissioned by Resource Data Management to revise their branding and all promotional materials, and brand guidelines. The first step was to revise the existing logo and bring up to date. After that I devised unique graphic elements and imagery styles derived from the curves of the globe and the dots within the logo.
The work included various catalogues, product literature, advertising, exhibition panels, animated web adverts and more.
The overhauled branding helped the company position itself as a market leader and expand into other territories.